Health is shaped long before anyone walks into a doctor’s office.

William Cooke writes and speaks about rural America, addiction, faith, public health, and what becomes possible when a community chooses compassion over stigma.

William Cooke smiling in a blue jacket
Southern Indiana

Our success came from providing access to hope and opportunity to everyone—regardless of what anyone thought of them—in a way that felt safe.”

— William Cooke
Cover of Canary in the Coal Mine by William Cooke, MD

Canary in the Coal Mine

A Forgotten Rural Community, a Hidden Epidemic, and a Lone Doctor Battling for the Life, Health, and Soul of the People

Published by Tyndale House Publishers.

In 2015, Austin, Indiana—a town of about 4,300 people—became the center of the worst drug-fueled HIV outbreak in U.S. history. William was the town’s only physician. The book tells what he witnessed, what the community endured, and how both were changed.

It is a story about poverty and addiction, but it is equally a story about belonging: who is seen, who is ignored, and what care looks like when it refuses to give up on people.

A community is more than its worst headline.

The people in Canary in the Coal Mine are not examples or abstractions. Their lives reveal how trauma, poverty, policy, love, and human choice overlap—and how easily systems mistake survival for failure.

01

Before the outbreak

Years of visible warning signs preceded the crisis: hepatitis C, overdose, unstable housing, untreated trauma, and a community with too few places to turn.

02

Beside the patient

Care begins with listening closely enough to understand what a diagnosis cannot explain—then staying present when shame and fear make trust difficult.

03

After the cameras leave

A response becomes meaningful when short-term attention turns into durable access, shared responsibility, and choices people can actually use.

Patient stories are shared only with careful attention to consent, context, dignity, and the difference between explaining a life and exposing it.

Care that reaches beyond the clinic walls.

William’s work sits at the intersection of medicine and the conditions that shape whether people can be well: housing, transportation, trauma, stigma, trust, and access to practical help.

Clinical work

Integrated family medicine, addiction treatment, HIV and hepatitis C care, behavioral health, and maternal-health access for people whose needs rarely fit neatly inside one system.

Community work

Building local partnerships that turn referrals into usable care and strengthen the people and organizations already trusted by their communities.

Public voice

Speaking and writing about rural health, the opioid and HIV epidemics, faith without exclusion, and the policies that determine who is offered help in time.

Selected media

Conversations about the lessons of Austin, the systems that failed, and the community response that followed.

William Cooke, MD, FAAFP, FASAM

Family physician, addiction-medicine physician, author, and public health advocate working in underserved rural communities.

Education

Indiana University Southeast

Bachelor of Arts · 1994  ·  Master of Arts · 1995

Indiana University School of Medicine

Doctor of Medicine, honors · 2001

IU Health Ball Memorial Hospital

Family Medicine Residency · 2004

Certification & fellowship

Board certified in Family Medicine and Addiction Medicine

Fellow, American Academy of Family Physicians

Fellow, American Society of Addiction Medicine

Professional focus

  • Family medicine
  • Addiction medicine
  • HIV and hepatitis C care
  • Rural health systems
  • Trauma-informed community response
  • Public health and health equity

Selected recognition

  • American Academy of Family Physicians Physician of the Year
  • Indiana Academy of Family Physicians Family Physician of the Year
  • Ryan White Distinguished Leadership Award
  • Addiction Policy Forum Pillar of Excellence Award
  • Indiana Rural Health Association Doc Hollywood Award
  • Indiana State Health Commission Award for Exceptional Public Health Service
  • Indiana University Bicentennial Medal
  • Indiana University Southeast Distinguished Alumni Award
View Indiana University’s honors profile

Start a conversation.

Use this form for speaking invitations, interviews, book events, writing, or thoughtful collaborations related to rural health, addiction, HIV, health equity, faith, and community change.

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